Founder & CEO

Sofia Carrai

Sofia is the heart and soul of BBW, personally guiding each bride from the very first consultation all the way to her wedding day. She creates and imagines every look with her brides, tailoring each detail to their unique style and desires.

Not only does she craft unforgettable bridal looks, but she also trains and curates the team, selecting the very best professionals to ensure every client receives an exceptional experience.

Empathetic, attentive, and creative, Sofia brings passion, vision, and elegance to every wedding she touches, making every bride feel beautiful, confident, and perfectly cared for.

The Bridal Beauty Experience

Not just a standard bridal service, a whole journey into becoming the bride of your dreams

The Signature Bridal Look

Your makeup and hairstyle will achieve a perfect harmony of editorial glamour and timeless sophistication, the exquisite result of our in-depth, one-on-one creative consultation.

The Lux Experience

Long before the wedding day, we guide you through a personalized regimen of skin preparation. On the day, we act as your personal beauty concierges, offering a sanctuary of calm amidst the excitement.

The Bridal Inner Circle

Our team of elite stylists will ensure that your bridesmaids and family members receive the same level of artistry and attention, while maintaining the sophisticated stylistic direction of your wedding..

Our Iconic Bridal Make Up & Hair

Get inspired by our unique bridal looks

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